Certification program on Entrepreneurship and innovation will focus on new venture creation and acute participants with the skills and no how of the stage wise venture creation process
The course is designed as to develop entrepreneurial traits and motivation , decision making capabilities expertise in initiating a start up and sustainably managing an Enterprise .the programme inputs are both functional and developmental. the course will cover areas like business opportunity identification and guidance market assessment ,project report preparation, startup management and sources of assistance to facilitate the participant in implementing the business
Why EntrepreneurshipEntrepreneurship is the foundation of innovation, job creation, and wealth generation. It goes beyond benefitting the economy and results in greater social and community development. Particularly in India, where a sizable youth population is willing to take a plunge, invest in unconventional routes, and seek solutions to problems, there lays unique opportunities to educate and mentor them on the merits of entrepreneurial pursuits.
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Sr.No. | Course Name | Course Curriculum |
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1. | About Entrepreneurship | Examine the essence of entrepreneurship in the Indian landscape (social, educational, political and economic aspects) with a special emphasis on Tamil Nadu. Understand some theoretical concepts and explore entrepreneurial traits, characteristics, duties, and responsibilities. |
2. | Entrepreneurship Support Ecosystem | Learn about the entrepreneurship ecosystem in Tamil Nadu and examine the state government's support initiatives and schemes for the entrepreneurs. Present a summary of national and state-level entities that offer marketing, technological and credit rating assistance to entrepreneurs. |
3. | Business Opportunity Identification | Understand the road map navigating the complex process of identifying entrepreneurial opportunities and engage in steps and methods involved in recognizing, analysing, and selecting feasible business options. Use practical frameworks, cases, and self-assessment activities to engage in the procedures involved in discovering and analysing business prospects. |
4. | Assessing Market Feasibility | Learn about identifying market segments, targets and understand what is market environment Learn to anticipate the demand based on market research and leverage the information to generate actionable plans. |
Sr.No. | Course Name | Course Curriculum |
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1. | Financial Planning & Management | Understand theoretical concepts of financial management, financial planning, financial control, functions of a finance manager, etc. ,Learn about calculating working capital and budgeting for business expenditures and develop a comprehensive operating plan. ,Explore different funding options available to the start-ups. |
2. | New Venture Marketing Techniques | Learn about important marketing strategies viz-a-vi product development, pricing and product promotion strategies Understand the significance of packaging & branding to derive customer satisfaction, retention and growth |
3. | Legal Aspects of Starting and Growing A Business | Understand business laws and regulations including taxation, environmental laws, labour laws, etc. Learn about IPR (patents, trademarks, copyrights, etc.) |
4. | Effective Communication & Business Presentation Skills | Gain exposure to developing communication skills in different contexts and learn strategies for improving verbal and non-verbal communication skills Learn techniques for structuring and delivering compelling pitches and presentations |
Vision to be a leading force in narration Students by igniting their innovative spirit and acuping them with a practical education to launch and grow successful and sustainable Ventures
MissionEntrepreneurship Development and Innovation Institute (EDII-TN) and Entrepreneurship Development Institute of India (EDII) are jointly dedicated in providing a transformative one year PG Diploma Programme in Entrepreneurship and Innovation.Through a blend of rigorous academics,practical learning experiences, and mentorship from industry experts.
Startups
Entrepreneurs